Umar, Azmi, and Ngah, Rohana. “The Relationship of Entrepreneurial Competencies and Business Success of Malaysian SMEs: The Mediating Role of Innovation and Brand Equity”. Advances in Business Research International Journal, vol. 2, no. 2, Dec. 2016, pp. 60-68, doi:10.24191/abrij.v2i2.10027 .