LING, G. M.; CHIN, E. A. H.; HUAT, T. S.; POH, T. T. The Influence of Promotional Mix on Female Consumers’ Buying Behaviour. Journal of International Business, Economics and Entrepreneurship, [S. l.], v. 6, n. 2, p. 36, 2021. DOI: 10.24191/jibe.v6i2.16653. Disponível em: https://journal.uitm.edu.my/ojs/index.php/JIBE/article/view/1178. Acesso em: 16 feb. 2025.