ABDUL HALIM, A. H.; ZAMRI, M. H.; MOHD RASID, M. F. R. The Effect of Individualism and Collectivism on Customer Satisfaction in Retail Sector: Asian versus Western Culture . Journal of International Business, Economics and Entrepreneurship, [S. l.], v. 3, n. SI, p. 23, 2018. DOI: 10.24191/jibe.v3iSI.14421. Disponível em: https://journal.uitm.edu.my/ojs/index.php/JIBE/article/view/1424. Acesso em: 7 jan. 2025.