Preliminary Study: The Use of Social Media in China’s University Libraries

Authors

  • Liu Bingqiang School of Information Science, College of Computing, Informatics and Mathematics, UiTM Selangor Branch, Puncak Perdana Campus, 40150 Shah Alam, Selangor, Malaysia.
  • Norhayati Hussin School of Information Science, College of Computing, Informatics and Mathematics, UiTM Selangor Branch, Puncak Perdana Campus, 40150 Shah Alam, Selangor, Malaysia.

DOI:

https://doi.org/10.24191/jikm.v15iSI1.6129

Keywords:

Social Media, University Libraries, Information Service Function, Quantitative Method

Abstract

Social media is a new type of online media that gives users a great space for participation. Its characteristics include online, open communication, dialogue, community, connectivity, etc. Social media is now widely used in many areas of Chinese society. Social media is increasingly reliant on information access and information exchange activities. This phenomenon also appears in the field of China's higher education information service. This paper focuses on how university libraries can effectively use social media functions to carry out virtual education better. The aim is to find out whether the instrument of the survey is reliable to explore the impact of new social media functions of university libraries on the effectiveness of virtual education. The methods of this paper include the following stages: (1) identifying and describing the problem; (2) reviewing literature research; (3) elaborating on the research methods (including the questionnaire survey); (4) data analysis and findings; finally (5) summarizing and forming conclusions and giving suggestions. Based on the total sample size of 50 students from the first to the fourth year of Shandong Youth University of political science, Shandong Management University and Shandong Police College. This preliminary survey found that the instrument is reliable in measuring the social media functions among respondents. This indicates that the respondents have a relatively comprehensive understanding of the new functions and are willing to use them to achieve better virtual education. Therefore, Chinese student students are strongly willing to use new social media functions, and university libraries can promote virtual education by innovating new functions.

References

Abbas, J., Aman, J., Nurunnabi, M., & Bano, S. (2019). The impact of social media on learning behavior for sustainable education: Evidence of students from selected universities in Pakistan. Sustainability, 11(6), 1683.

Burhanna, K. J., Seeholzer, J., & Salem, J. A. (2009). No Natives Here: A Focus Group Study of Student Perceptions of Web 2.0 and the Academic Library. The Journal of Academic Librarianship, 35(6), 523-532.

Chua, A. Y., & Goh, D. H. (2010). A study of Web 2.0 applications in library websites. Library & Information Science Research, 32(3), 203-211. https://doi.org/10.1016/j.lisr.2010.01.002

Feng, H. (2021). Research on library marketing based on social media - taking WeChat public account as an example. Engineering Technology Research (09), 238-240.

He, L., & Zhou, J. (2021). Comparative study on social media applications in Chinese and foreign university libraries. New Media Research (17), 13-21. doi:10.16604/j.cnki.issn2096-0360.2021.17.004.

Leavy, P. (2022). Research design: Quantitative, qualitative, mixed methods, arts-based, and community-based participatory research approaches: Guilford Publications.

Liu, J., Zhang, L., & Cui, X. (2019). Analysis and enlightenment of hot topics in social media research in foreign libraries. Library Science Research, 2, 12–17.

Liu, Z., Hu, R., & Bi, X. (2023). The effects of social media addiction on reading practice: a survey of undergraduate students in China. Journal of Documentation, 79(3), 670-682.

Ruiz-Ruiz, I. N., & Izaguirre, E. J. D. P. (2022). Social media feedback. a different look at instagram as a collaborative learning tool. South Florida Journal of Development, 3(3), 3218-3232.

Xu, T., Guo, Y., & Wu, L. (2022). Research on Service Innovation of University Library under the Background of Informatization. Frontiers in Educational Research, 5(10), 47-51. https://doi.org/10.25236/FER.2022.051010

Zhao, Y., Deng, S., Gao, T., & Zhou, R. (2016). Research on user needs for mobile information services in Chinese university libraries: Comparison between existing user and potential users. The Electronic Library, 34(4), 617-635. https://doi.org/10.1108/EL-12-2014-0222

Zhou, L., Huang, R., & Zijlstra, T. (2019). Towards digital scholarship services in China’s university libraries: Establishing a guiding framework from literature. The Electronic Library, 37(1), 108-126. https://doi.org/10.1108/EL-04-2018-0074

Downloads

Published

15-05-2025

How to Cite

Bingqiang , L. ., & Hussin , N. . (2025). Preliminary Study: The Use of Social Media in China’s University Libraries. Journal of Information and Knowledge Management, 15(SI1). https://doi.org/10.24191/jikm.v15iSI1.6129

Issue

Section

Glocal Symposium on Information and Social Sciences 2025

Most read articles by the same author(s)