A Systematic Review On Consumer Behavior toward Plastic Consumption In Asian Countries

Authors

  • Nur Syafiqah Khalisah Jallaludin Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia
  • Nor Shafieqa Sukarno Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia
  • Siti Nur Baiyah Md Nasir Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia
  • Nur Ain Isamil Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia
  • Nur Aishah Amir Shah Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia
  • Hanis Nadhirah Mohamat Sabri Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia
  • Noorita Mohammad Faculty of Business and Management, Universiti Teknologi MARA, Selangor Malaysia

Keywords:

consumer behavior , Plastics consumption , environment pollution, Asian countries.

Abstract

The consumer’s consumption of plastic continues to increase and has contributed to the global environmental concern, even though certain new environmental conservation policies or laws have been adopted and enforced. However, there were still insufficient studies that systematically review the existing literature on consumers in Asian Countries. Hence the present  article conducted a systematic literature review on the plastic consumption behaviorand the effect of plastic use by  the customers. The present study joined multiple research designs and the review wasbased on the publication standard.  (Reporting standards for systematic evidence syntheses). This study selected articles using two leading databases namely Scopus and Science Direct. Based on the thematic analysis, this review has three main themes namely 1) action to reduce plastic consumption; 2) waste management 3) impact of plastic on the ecosystem. The three main themes have further produced 11 sub-themes. The study offered several significant contributions for practical purposes and the body of knowledge. The findings explained the importance of integrating consumer awareness and knowledge into consumer plastic consumption, 1) to encourage respect for knowledge and the role played by the consumer on the usage of plastic consumption policy; 2) to strategize an adaptation plan that is in line with the needs, abilities, and intention to use plastic; and 3) to inform on effect on the ecosystem to the specific areas and content of researches that should be the focus of the future studies.

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Published

16-12-2024

How to Cite

Jallaludin, N. S. K. ., Sukarno, N. S. ., Md Nasir, . S. N. B. ., Isamil, N. . A. ., Amir Shah, N. A. ., Mohamat Sabri, H. N., & Mohammad, N. . . (2024). A Systematic Review On Consumer Behavior toward Plastic Consumption In Asian Countries. Advances in Business Research International Journal, 7(1), 150–158. Retrieved from https://journal.uitm.edu.my/ojs/index.php/Abrij/article/view/4139

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