Exploring NFC Technology's Driven Graphic Design Within an Educational Setting

Abstract

There is limited information regarding market trends for Near Field Communication integration in graphic design for 2024, but there are numerous trends and projections for the visual communication industry and related industries. These trends include the growth of the markets for visual content and visible light communication, the dominance of video content in digital marketing strategies, the rise of 3D designs, and the continued importance of print media in visual communication. Therefore, implementation of NFC technology is viewed as an emerging trend that can be incorporated in several ways into graphic design to improve the user experience and generate more engaging and personalised experiences in phygital (physical and digital) world. This study explores the potential of this technology in an educational context for graphic design. Due to the insufficiency of research in the field, this study seeks to provide a preliminary overview of NFC technology and the technology beneath it that will be beneficial to the field. The qualitative approach is used to determine the capabilities, potential benefits, and applicability of NFC in related fields. The findings and recommendations will contribute to future research and have the potential to be applied in appropriate graphic design disciplines, with implications for both academia and industry. Through creativity, accessibility, and user engagement, the finding will seek to foster a new approach toward more engaging and user-centric experiences in the new dimensions of visual communication.