Digitization Trends: The Growing Demand for Smart Event Management Systems Among Small Entrepreneurs in Developing Regions

Authors

  • Muhammad Nur Asri Mohd Sakeri DIGIT360 Sdn Bhd, 17500 Tanah Merah, Kelantan, Malaysia
  • Mohamad Rahimi Mohamad Rosman Universiti Teknologi MARA Kelantan, 18500 Machang, Kelantan, Malaysia
  • Faizal Haini Fadzil Universiti Teknologi MARA Kelantan, 18500 Machang, Kelantan, Malaysia
  • Nurulannisa Abdullah Universiti Teknologi MARA Kelantan, 18500 Machang, Kelantan, Malaysia
  • Izzatil Husna Arshad Universiti Teknologi MARA Kelantan, 18500 Machang, Kelantan, Malaysia
  • Mohd Zafian Mohd Zawawi Universiti Teknologi MARA Kelantan, 18500 Machang, Kelantan, Malaysia
  • Mohamad Sayuti Md. Saleh Universiti Teknologi MARA Kelantan, 18500 Machang, Kelantan, Malaysia

DOI:

https://doi.org/10.24191/jikm.v15iSI1.6097

Abstract

Interaction problems often arise between event managers and participants in making an event a success. This is due to the use of WhatsApp and Telegram group applications which are no longer relevant to be used as the main medium in managing events especially among small entrepreneurs. Therefore, a smart event management system known as SmartEMS is introduced to offer a complete function in managing events and is more user-friendly. The method used in collecting data for this study to identify every problem that arises with the existing event management system is conducted through interview sessions and analysis of existing studies related to this issue. The collected data was analyzed thematically to obtain clear and accurate analysis results regarding the user's needs for the system. In conclusion, SmartEMS can be developed and used to meet the main needs of users, which is a complete function in managing events and is more user-friendly.

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Published

15-05-2025

How to Cite

Muhammad Nur Asri Mohd Sakeri, Mohamad Rosman, M. R. ., Fadzil, F. H., Abdullah, N. ., Arshad, I. H., Mohd Zawawi, M. Z. ., & Md. Saleh, M. S. . (2025). Digitization Trends: The Growing Demand for Smart Event Management Systems Among Small Entrepreneurs in Developing Regions. Journal of Information and Knowledge Management, 15(SI1). https://doi.org/10.24191/jikm.v15iSI1.6097

Issue

Section

Glocal Symposium on Information and Social Sciences 2025

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